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Impel Blog

Impel (formerly SpinCar) Announces International Expansion to Support Growing Global Demand

On the heels of several new and expanded partnerships fueling our growth in the US and abroad, we are excited to announce we’ve added international business executive Ben Cooper to our executive team. As Managing Director, EMEA based out of our new UK office, Ben will lead efforts to support the rapidly growing international demand for our digital automotive merchandising platform.

Ben has considerable digital advertising experience, having worked in sales, operations, and mergers and acquisitions in his impressive career.  Most recently, he was Managing Director and VP of Corporate Development, EMEA at Criteo, a leading digital advertising platform provider. Ben’s ample experience leveraging data and technology to create transformational experiences for buyers and sellers will help Impel continue to lead digital disruption in the automotive industry. According to our CEO and Co-Founder Devin Daly, “[Ben’s] extensive experience with introducing groundbreaking performance marketing products, coupled with his specialized knowledge of international markets, will allow us to more rapidly scale our business and support our growing global customer base.”

We’re thrilled to have Ben on the team. Check out the full press release here