New York, NY – September 27, 2022 – Impel, the global leader in automotive digital engagement technology, announced today that it was named a 2022 Stratus Award winner for Artificial Intelligence by the Business Intelligence Group. The Stratus Awards recognize companies that are innovating in the cloud and providing offerings that are truly differentiated in the market. Earlier this year, Impel (formerly SpinCar) was recognized by the Business Intelligence Group with a 2022 BIG Innovation Award for advancements and innovation in technology.
Impel’s end-to-end digital engagement platform combines the automotive industry’s leading conversational AI technology with best-of-breed applications for digital merchandising, automated communication and imaging. The company’s always-on technology engages, educates and influences shoppers at every touchpoint in the consumer buying journey. Designed to help dealers get more from their existing systems and processes, Impel’s cloud-based technology integrates with leading website platforms, third-party marketplaces, digital retailing tools, dealership management systems (DMS) and CRM platforms to help vehicle retailers deliver more engaging experiences.
“The cloud is now part of the fabric of society, and we are thrilled that our judges were able to identify and promote the most innovative products, services and organizations, said Maria Jimenez, Chief Nominations Officer of Business Intelligence Group. “Impel is at the forefront of helping to drive practical innovations in the cloud.”
Impel’s AI-powered Communication Suite provides automated, personalized email and SMS texting capabilities to automotive and specialty retailers of all types and sizes. Sales AI increases the efficiency and effectiveness of dealership sales teams by enabling them to deliver immediate responses and persistent follow-up to every online lead submission. Service AI leverages automated outreach to deliver personalized communications that drive customer loyalty. By continuously mining vehicle purchase and service records, Service AI targets customers at key points throughout the ownership lifecycle, increasing service appointment set rates with no additional effort required from dealership personnel. F&I Pursuit drives incremental profit for dealers by engaging customers after the vehicle sale and enabling them to purchase supplemental protection products. All of Impel’s Communication applications deliver human-like interactions powered by advanced natural language processing and machine learning algorithms.
“Today’s consumers expect seamless communication and personalized experiences at every touchpoint,” said Impel Co-Founder and CEO Devin Daly. “By leveraging advanced AI technology and first-party behavioral data, Impel is helping retailers deliver better customer experiences while at the same time driving significant operational efficiencies across their organization. We’re honored to be recognized by Business Intelligence Group for the innovations in Artificial Intelligence that we continue to bring to the industry.”
Impel offers automotive dealers, wholesalers, OEMs, and third-party marketplaces the industry’s most advanced digital engagement platform. The company’s end-to-end omnichannel solution leverages proprietary shopper behavioral data and AI technology to deliver hyper-personalized experiences at every touchpoint across the entire customer journey. Impel’s communication, merchandising and imaging applications work seamlessly with all major website, CRM, and DMS platforms. To date, the company has delivered four billion shopper interactions across 51 countries.
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives—those with experience and knowledge—judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.