Expansion of Sales AI product enables always-on AI-powered communications for RV retailers
NEW YORK, NY, November 7, 2022 – Impel, the global leader in digital engagement software and data, announced today at the 2022 RVDA Expo in Las Vegas that its Sales AI conversational AI solution is now available for RV retailers across North America. The Company’s industry-leading conversational AI product offers RV dealers the ability to engage shoppers 24/7 via SMS text and email.
Impel’s Sales AI responds instantly to online inquiries 24 hours a day, engaging shoppers in personalized, human-like conversations through email and text messaging. Sales AI optimizes engagement and lead conversion rates by ensuring persistent follow-up for every online lead that is submitted to an RV dealership. Seamless integration with inventory data feeds and CRM systems enables VIN-specific responses, real-time access to shopper conversations and automated appointment scheduling. Sales AI answers shopper questions and pre-qualifies leads, while handing off ready-to-buy shoppers to sales personnel. By automating engagement with early-stage shoppers, sales teams can focus on nurturing relationships with high-value prospective buyers and closing deals.
As the vehicle shopping journey continues to move online and labor shortages persist, RV retailers must find more efficient and cost-effective methods to engage and nurture inbound leads while enhancing the shopper experience. By expanding Impel’s machine learning (ML) algorithms and Natural Language Processing (NLP) models to address the unique needs of RV shoppers, the company is now able to provide an industry-specific conversational AI solution tailored to RV retailers.
“The need for exceptionally engaging experiences, always-on access, and instant responses is increasing exponentially in today’s omnichannel world – particularly with highly considered purchases like recreational vehicles,” said Devin Daly, Impel Co-Founder and CEO. “Our Sales AI solution for RV retailers enables dealers to respond instantly to any lead with relevant content and conversational dialogue — even during off-hours and holidays. With Sales AI’s automated lead follow-up, appointment scheduling and CRM integration, RV retailers can increase sales team productivity and efficiency, which is so critical to dealer operations. The combination of conversational AI technology and advanced digital merchandising can transform dealership results, and we’re thrilled to make these next-generation capabilities available to the RV retail industry.”
Impel offers automotive dealers, specialty dealers, wholesalers, OEMs, and third-party marketplaces the industry’s most advanced digital engagement platform. The company’s end-to-end omnichannel solution leverages proprietary consumer behavioral data and AI technology to deliver hyper-personalized experiences at every touchpoint across the entire customer journey. Impel’s communication, merchandising, and imaging applications work seamlessly with all major websites, CRM, and DMS platforms. To date, the company has delivered more than four billion shopper interactions across 54 countries.