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Impel Blog

SpinCar is now Impel

It’s been nearly a decade since SpinCar launched its first product, 360º WalkArounds, which has helped thousands of dealers around the world to more effectively merchandise their inventory online. Since then, we’ve built the industry’s most robust end-to-end Digital Engagement Platform with a host of new innovations and technologies. From the website to the BDC to the showroom, from the F&I office to the service drive, we’re helping dealers reimagine the omnichannel journey at every step for shoppers and customers alike.

The word “Impel” means to drive forward, and that’s exactly what we’re doing – delivering next-generation merchandising, communication, imaging and marketing solutions that help dealers thrive in an omnichannel world. Our name may have changed, but our mission remains the same: driving the vehicle retailing experience forward with exceptionally engaging experiences at every touchpoint.

We’ve outgrown the SpinCar name. That’s a good thing (we promise) and we’re thrilled to see what the future holds. Let’s build something great together. Onward!

Read the press release here.